“The Bite”

Moon International inquired about our capability to create a large apple for a fashion show in Paris, having been impressed by our oversized apple display in Odense. However, due to economic and practical constraints, replicating such an apple was unfeasible. We devised an innovative solution by printing fabric with an image of an apple's surface, crafting a spherical shape, and inserting an inflated weather balloon within it. The skilled team at Weirdwear digitally designed the patterns and utilized Casper Sejersen's photo collage for the fabric print, and voilà - a 3 m. apple to carry along in the hand luggage.

“The Bite” @ceciliebahnsen’s FW24 show, presented at Paris Fashion Week.

Concept & Art Direction: @moon_intl

Production: Weirdwear

Special Collaboration Artist: @caspersejersenstudio

Runway Photography: @filippofior